Sammy Zherka

In every investment portfolio, there should always be an objective of minimizing the portfolio’s risk exposure to balance possible underperforming investment vehicles with those that perform better. This principle can be applied to real estate portfolios so that the investor can find the best position to mitigate risks.  Image source: fortunebuilders.com Diversification is one of the solutions many investors use to abate risks and maximize potential returns or profits. Below are some ways how to diversify a real estate portfolio:  Invest in multifamily properties: Multifamily properties are defined as residential housing that is comprised of more than one unit. Currently, it is the least common type of residential properties, but they present a good balance of risk and reward as vacancy becomes less likely, there are multiples streams of revenue, and they allow investors to scale faster than other residential types.   Invest in commercial properties: Includ

“It takes many good deeds to build a good reputation and only one bad one to lose it.” This quote, originally said by Benjamin Franklin, is what all professionals should remember when it comes to conducting business. In every industry, your reputation is what can make or break your career. Real estate is one of the fields of work where reputation is crucial to having a prolonged successful career. Knowing that you are leaving an impression on people can lead to business deals, and open doors to new relationships. Reputations are one thing that we have control over by creating them for ourselves. As we go through our professional endeavors, our reputation should always be at the forefront of our minds. Every decision that we make can shape the way that others look at us and whether or not they want to collaborate. There are many ethical and moral choices that we in the real estate industry have to make. Our every move is closely monitored and one slip up could cost us a lifetime